eCommerce
For people living in metropolitan India, pretty much everything is available online to purchase. But such is not the scene in rural areas, which reside about 70% of countryÔÇÖs population. Ecommerce companies in India are recognizing the potential in this relatively untapped market share and have already begun to expand their reach in far-flung areas of the country. Read about the current state of ecommerce in rural India, how it is improving with time and what else can be done to accelerate this growth rate.
